Why Is Page Load Speed a Major concern?
In this fast-paced world, nobody has patience. If your company lets the customers wait, then you lose your customer. Companies have their websites and use various digital marketing strategies to make the content and other approaches look attentive to the customers. Still, it all fails when the downloading speed of the page is low. Do you think it matters? Yes, it matters the most. If it takes more time, then it ends up diverting your potential customers to some other website and most probably to your competitor. When the website loads promptly, then there are better chances of high conversion rates. To have the best experience, you should choose the best SEO Company in Mumbai.
Importance of Page Load Speed for search engine
We have often heard the phrase that the first impression is the last. The first impression for any company is very crucial. It tells a lot about the company, and users perceive the brand in their minds. When customers go through the website, they make an instant judgment about the company. If your potential customer reaches your website to know more about your brand and waits for the website to download, it is not a good impression you give to the target audience.
On the contrary, if your website loads at a good speed, it reflects a good impression on the potential customers. It makes them satisfied and happy. Webtrixz is the SEO Agency in India that will assist you to stay at the top of the game.
According to the reports, more than 80 percent of people do not visit websites with slow downloading speed. It is the psychology that people cannot wait much for the goods and services they want to procure, whether online or offline. When the website works at a good speed, then it tells a lot about professionalism. People also relate rate to the company’s efficiency, whereas the slow website results in unhealthy and unsafe workings of the brand website, which gives a negative impression.
How a search engine decides page load speed
Who decides the page loading speed? The speed of the website is directly proportional to the google search engine ranking. Google has mentioned that it wants websites with high speed, highly useful, and easy to access. Google has been utilizing site speed as one of the critical positioning signs in its calculation starting around 2010. The site speed uncovers how quickly a site reacts to the web demands put by the clients. The Google suggested page load time for sites both on desktops and mobile phones is under 3 seconds. It says that the whole normal stacking season of the sites as of now is around 22 seconds. The search engine knows that the website’s speed will affect the user’s experience, and therefore, not to affect that, it makes sure to position the website accordingly. To keep up with the brand’s excellent loading speed, opt for the best SEO Services in India.
Importance of page load speed for an end-user
Various reports have given their outcomes that showcase that the site speed directly affects the changing pace of a business. Potential customers favor fast websites when contrasted with slow stacking sites, bringing about bigger changes. Many organizations have encountered a decrease of a couple of milliseconds in the page stacking brings about more changes. It has been noticed that stacking time by 100 milliseconds can wound up having a 1.11% expansion in their conversion rates. There is a concept of bounceback where when the customers visit the website and do not have a good experience, they close the window instead of exploring other websites. Therefore, the user response matters and promote your goods and services, take assistance from a digital marketing agency in Mumbai.
How to check the page load speed?
It is very significant to know how to check your page loading speed. There are many key metrics, such as time to the first byte (TTFB), which tells how long a website takes to load the first byte after the request is sent to the specific URL.
Page load time showcases how much the website is taking to display the content on a specific page.
Reaction Time reflects the time taken to get the principal reaction from the server completely.
DOM handling Time showcases the time needed to parse the HTML into a DOM and recover or execute scripts.